Articles in the Products; Brands Category
News, Products; Brands »
Back in the early days (like what 50 days ago) of the massive oil leak BP wasn’t saying much. Like pretty much nothing. So of course a brilliant person out there started this twitter feed @BPGlobalPR His thought was, if they aren’t going to say anything I will.
It’s sarcastic, it’s truthful and it is absolutely the only funny thing to come out of the disaster in the gulf. Take a read and buy a free T-shirt for $25. I really think this jab at BP spurred BP to actually address …
Products; Brands »
We all have at least a couple brands that we have some sort of an affinity for. Maybe even one or two that we love. And perhaps even one that we are obsessed with. Off the top of my head, for me, it’s Apple, Frosted Flakes, Right Guard, Puma, Arby’s and Pizza Hut.
Here’s a list of the top brands with the best loyalty.
http://www.brandkeys.com/awards/
And here’s some folks that have made that ultimate commitment to their brands. Getting them tattooed on their bodies.
http://mattus.web-log.nl/vibe_visual_brand_experie/2009/07/ultimate-brand.html
- Sean Leonard
Products; Brands, Work »
Ok, so clearly Patrick took notice of my previous post (at least someone did). I agree with you man. That Nike Ad is just bad. Period. I’m surprised it came from W+K. (or did it?) But then again, it created A LOT of buzz. Enough to deserve all caps. It’s been everywhere from SNL skits to everyone talking about it on the streets. And at the end of the day, isn’t that what advertising is supposed to do? I’ve heard any press is good press. But to come from Nike, …
Products; Brands, TV »
Maybe it’s because I recently moved or because I’ve realized how little I actually watch TV, but I’d really love to dump DirecTV. Unfortunately, I’m under contract for 11 more months so I’ll have to wait until then to drop it. While I’ve been daydreaming about being free of the cost, I’ve looked into building/buying a really cheap computer that I dedicate to streaming Hulu and Netflix. Then it dawned on me that someone might have created a device that already did that. Ta-Duh: The Boxee Box.
(Click on the image to …
Products; Brands, Technology/Digital/Web »
I recently went to a little lecture about iphone apps. While I’m still on the fence about the profitability of apps (me personally making a profit) I definitely am a firm believer that they are becoming part of the marketing mix. Our clients should have apps. They don’t have to make money from them but they will create happier customers because of them. (Client depending of course) The guy who made the Hipstamatic app was there and spoke. Pretty cool stuff. But man how do you find someone to do …
Products; Brands, Work »
Is this the coolest website ever? I won’t reveal the spoiler, but they DID get it right- in reference to the addicting quality of “the product”. I wish more sites did cool shit like this rather than placing oversized, ugly buttons like “place order” on the page.
(Click on the pic to go to the site)
- Patrick Buchanan
Products; Brands, Work »
My last post was about the new Charger spots specifically, but in more general terms it was about frustration I feel sometimes when watching TV spots… especially ones that set up conditional situations “You did this, now you can have that.” I’ve seen another annoying spot polluting the flat screen lately (much worse, in my opinion, than the Charger spots)… It’s the new Dove bodywash ad. For starters, they’re taking the beautiful ‘William Tell Overture’ and adding this loopy sounding dude’s V/O with a not-quite-singing delivery, describing all the things …
Products; Brands »
If you’re in this business long enough, you will eventually be assigned to work on an account that you just don’t believe in. And even though this is mutually disadvantageous for all parties involved, it happens. But what happens if it’s not just you not believing in the product, but everyone?
50 years ago, a pizza company was started. When it was time to expand their business, the owners created a supply chain and set standards to ensure that every pizza created at every store tasted the same. It seems like …
Products; Brands, Work »
Talk about effective, truthful, and to the point advertising. I guess, it all depends on your product. Yesterday, I bumped into this. It’s a male sex toy that comes in an egg. Yes, like those you used to get for 25 cents from the vending machines. It’s probably the strangest thing I’ve ever seen, since the Happy Tree Friends. But please take a moment to digest the commercial. It’s clear that sometimes the product is all the shock value you need.
For more info. Refer to this article:
http://www.notcot.com/archives/2010/01/tenga_eggs_easy.php#more
- Julissa Ortiz
Products; Brands »
So I just happened across the new American Apparel campaign, the Best Bottom Contest.
http://www.americanapparel.net/storefront/UGCStyle/BestBottom2010/
As a guy, I can appreciate this and have passed it around to some of my buddies and may have even voted on a few. But in general, I’m wondering how far American Apparel is going to go. I mean, aren’t they basically just a t-shirt company? Selling clothes that you wear by showing people not wearing clothes? I’m confused.
They seem to be pushing the envelope more and more with all of their ads. Then I stumbled across this video that explains exactly how and why American Apparel …

