I’ve been to Austin plenty of times but never been to SXSW before. Crazy, I know. And after all the “You shoulda been there!” and the “I learned so much” and the “I’m smarter and cooler than you ‘cus I went to SXSW” comments, I’ve decided to make the trek. You may ask, “Why the hell are you writing a guide to SXSW if you’ve never been before???” Well, I have one thing going for me here – curiosity. I want to see and do everything possible in the next …

This is a really cool new app that’s in the demo version right now called TrackDropper. It basically allows you to drop tracks from your music library to specific locations via geocaching and lets people pick them up once they come to that exact location.
This is a really cool advancement in location-based technology. Being able to drop tangible and virtual items in specific locations. Hmmmm…. *brain starts working*

TrackDropper from Yves Raimond on Vimeo.
- Sean Leonard

I’m not sure if I find this article interesting because I’m now working on 2 phone accounts, but somehow I found it a good read about the reasons why the Android just surpassed the iPhone.   I also had no idea about this, so if you are also out of it you should go ahead and click on the link.  (Click on the pick to go to the site)

- Philipe Diao

I recently went to a little lecture about iphone apps. While I’m still on the fence about the profitability of apps (me personally making a profit) I definitely am a firm believer that they are becoming part of the marketing mix. Our clients should have apps. They don’t have to make money from them but they will create happier customers because of them. (Client depending of course)  The guy who made the Hipstamatic app was there and spoke. Pretty cool stuff. But man how do you find someone to do …

One of my favorite iPhone apps is ‘Oblique Strategies’. It contains the combined editions (1-5) of the deck of cards created by Brian Eno (music producer & original Roxy Music member) and Peter Schmidt. Although they were created with an emphasis on musical composition & production, they can be applied to any artistic endeavor. From an introduction to the 2001 version:
“These cards evolved from separate observations of the principles underlying what we were doing. Sometimes they were recognized in retrospect (intellect catching up with intuition), sometimes they were identified as …

I’m not going to take time telling you what FourSquare is. I will say, though, that I predict it to be this year’s Twitter so you’d better do some research and find out what it is if you work in advertising.
The End.
- Jared Davis

My friends came over tonight and we decided to try out a “Dictation App” on my phone.
The following is an unedited transcription I emailed to myself.
Test_01:
“Fair in a few days were doing a test. I’m starting this out. It’s going to come back to me I am enunciating because I want this to at least represent somewhat what I am saying although I’m getting a little robotic with my voice but that’s probably because I don’t know what I’m doing”
What does “turning 30″ mean to you?
“Sam I’ll add is moving …

My inbox this week has been filled with all kinds of holiday e-cards. But Jung Von Matt blew me away this year. Really great idea – amazing execution and to top it off they taught me a little bit about Germany.  Frohe Weihnachten Jung Von Matt! Check out their card here and if you have an iphone download the application. By the way, my symbol was a rocket.
http://www.jvm.com/waswohlwird/
- Rhea Hanges

Oh Snap!
Last week I quickly posted the Unicornme iphone app. Well check this out this week.
Its a real live unicornme app.

The dog is the best.
- Lindsay Stevens

What is the worst thing about being a creative in the Ad Biz?
Focus Groups.
But while sitting through a focus group I discovered this.
Younicornme Link
Oh Joy!
- Lindsay Stevens