The new Nike basketball campaign “The Black Mamba” even comes out with a trailer. A film about Kobe Bryant will also star Bruce Willis and Danny Trejo and will be out February 19th at 1:00am PST on their Facebook page.
Guess its wait and see…

- Philipe Diao

We’ve all heard it for years: “Nobody reads body copy.” Although I don’t entirely disagree, I think it’s better to say that nobody reads “boring” copy. Here’s a classified ad from KSL.com in Salt Lake, written by some guy— probably an accountant or something boring— that’s showing up many advertising industry professionals.
Here’s what is says you don’t have to try and read the crappy screenshot:
Mountain Man’s Bike for Sale
I am a mountain man. You are probably not a mountain man, but, you wish you were. This bike is your ticket …

Ok, so clearly Patrick took notice of my previous post (at least someone did). I agree with you man. That Nike Ad is just bad. Period. I’m surprised it came from W+K. (or did it?) But then again, it created A LOT of buzz. Enough to deserve all caps. It’s been everywhere from SNL skits to everyone talking about it on the streets. And at the end of the day, isn’t that what advertising is supposed to do? I’ve heard any press is good press. But to come from Nike, …

I was wondering if one of my AJS colleagues would beat me to the punch with a critique of Nike’s new Tiger Woods ad, and alas, Ms. Julissa did. I figured as much. it’s just TOO juicy a spot to NOT talk about, even though it doesn’t really deserve to be talked about because it sucks.
But WTF, I’m guilty, so let’s discuss. To start with, this ad is creepy as hell. The ultra-slow zoom in to Tiger’s face as the disconnected V/O of his dead father floats around. Even pop’s …

Sorry for the bad pun in the subject. Bare with me, I’m a copywriter. But, what do you think of this new Nike Ad featuring Tiger Woods and what his late father would have told him (?). Uhm. First of all, who knows what he really would have said. I think it’s in poor taste. Maybe too soon? First time I disagree with a Nike Ad. It hurts.

- Julissa Ortiz

While riding home on the subway last night I spotted an alien. Well it was a woman who looked like she belonged on Saturn. As she approached the train, I physically got scared. She is going to take me off the planet earth with the laser that will soon come out of her weird non-human looking feet! OMG. Extraterrestrial life exists!
Why did I think she was an alien? She had no shoes on. In New York City. And she wasn’t homeless. I mean let’s think about that. Are you nuts?  …